Calgary Creative Agencies and Design Firms
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Critical Mass
User Experience
ABOUT US - Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Over the next 25 years, we helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking.
Today, we are 1,100 employees across 11 global offices. Even though we’re much bigger than when we started out in Calgary, we remain true to our roots—we’re transparent, honest, passionate, and have a can-do attitude that our clients notice and appreciate. Our executive and global leadership team use an open and accessible management style to drive our success on all fronts: innovating our work and services, mentoring our talent, and ensuring we deliver of industry-leading work. We believe this is core to our success as a digital leader.
We are now majority-owned (99%) by Omnicom Group Inc. (NYSE: OMC).
Omnicom is one of the largest holding companies for global advertising, marketing, digital and communications services firms. Their global revenue is over $15 billion, and they have more than 5,000 clients in over 100 countries.
Multiple Cities
UX Guys
User Experience
WE SPARK INSIGHTS AND CREATE MOMENTS OF ENGAGEMENT. - Get real about your users and collaborate with our designers as we guide you in creating your site or app.
Set the course for simpler implementation with prototypes and save time and money as we validate with usability testing.
The bottom line: Your digital project deserves a team of great people who can meet tough challenges.
We will inspire you and your team to embrace customer experience through insight, engagement and creativity.
Founded in 2007, we are one of Canada's leading digital experience consulting firms. We have a team of thirteen full-time user researchers and interaction designers.
Our only focus: user research and usability consulting, allowing us to provide services in digital strategy and interaction design.
We believe in understanding both the business and the customer (or user). We make sure we are grounded in the economic realities of your business. We encourage flexibility and collaboration in our plan, objectives or scope.
Are you an agency? We work with some of the world’s leading interactive agencies (VML, Razorfish, Geometry and TribalDDB to name a few), along with marketing, consulting and design firms. We provide information architecture and user experience expertise on an as-needed basis through flexible engagement. We are adept at fitting in seamlessly with project teams in different working environments.
Do you just need help creating a better user experience? We work with a wide range of clients, large and small, delivering user experience and information architecture services to marketing, IT and leadership teams. We’ve worked on intranets, microsites, e-commerce initiatives and complete redesigns. Our goal: a positive impact on every project, and an assurance of success through an improved user experience.
Multiple Cities
