They just "got it."
Animation
We hired Social Driver to create an animated video about a little known variant of a common lung disease. Right out of the gate Social Driver's first step was to conducted a briefing with us to learn as much as they could -- core message, objective of video, and audience target. It was a great exercise for us as they raised questions we had not considered.
It was a true partnership that resulted in a video that spoke to our target audience and in a way that made the medical lingo easy to understand.