Add Brand Engagement to your New Hire Program
Branding
Shannon and Caroline developed PayPal’s first ever brand engagement program for new hires, which they deliver in-person every other week. New hires love it! The session is constantly rated as one of the most useful, motivating, and fun modules in on-boarding. Results: 98% of participants report that they have a better understanding of the PayPal brand, and 96% report that their role in growing and protecting the PayPal brand is clear. They are true experts on brand and can clearly explain what a brand is and why it matters, with fun anecdotes and compelling stories.