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Virtual Reality Launch of Jaguar's Electric iPace Car

Innovation
User Experience
Content Marketing
Magnopus
0.0
0 Client Reviews
N/A
100+
Los Angeles, United States
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Project Overview

We created the world's first product launch in virtual reality. The I-PACE concept was revealed with real-time multi-user social VR during world famous LA Auto Show. REWIND delivered a first-of-its-kind global social virtual reality experience at this the 2016 LA Auto Show. Supported by HTC and Dell, the launch showcased the new, all electric I-PACE Concept car for 66 car journalists at a time on 2 continents at the same time.

Client

Jaguar

Tags

virtual reality
augmented reality
VR
AR
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