UFC In Mexico City
Public Relations
Media Planning & Strategy
Multicultural Marketing
Project Overview
In 2014, UFC turned to Sportivo to help promote the much-anticipated heavyweight championship fight of Velasquez versus Werdum (the first UFC match in Mexico), plus the other under cards, which also featured many fan favorites and current champions. Our team pushed out event information and coordinated fighter interviews across the U.S. in key Mexican DMAs including Chicago, Los Angeles, Phoenix, NY and Dallas.Client
UFCTags
MMA; UFC; publicrelations; media relations
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