Project Overview
With a year’s worth of learning, the revolutionary infant probiotic, Evivo needed refinements and a defined roadmap for success.
Evolve Biosystems, makers of the revolutionary infant probiotic, Evivo, have a complex story to tell new moms. Breakthroughs in science proved with the advent of certain modern medical practices (antibiotics, C-sections), most First World mothers were no longer passing B.infantis (a good bacteria) along to their baby, which is critical to an infant’s developing immune and metabolic systems. Evivo however could restore this missing good bacteria in baby’s gut, and set baby up for life-long health, a key differentiator from other infant probiotics that simply treat current digestive symptoms (colic, etc.).Client
Evivo HealthTags
Brand Guidelines
Branding
Marketing Strategy
Design
Art Direction
Brand Launch
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